Blog - Essancy

11 Mar

Marketing Strategies

The Transformative Power of Scent in Marketing: Enhancing Customer Experience and Business Value

March 14, 2024
By Amna
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Harnessing Scent for Brand Identity and Emotional Engagement

29 Feb

Product Innovation

Personalization and Sustainability: The New Frontiers in Fragrance Marketing

February 29, 2024
By Nayef
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The fragrance industry is at a pivotal moment, with emerging trends focusing on personalization and sustainabilit...

29 Feb

Marketing Strategies

The Future of Scent Marketing: Harnessing Aroma to Enhance Brand Experience

February 29, 2024
By Latifah
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In today's competitive retail landscape, creating memorable brand experiences is paramount for customer retention...

29 Feb

Consumer Behavior

The Emotional Connection: Scent’s Role in Household Products

February 29, 2024
By Zayed
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The preference for (Levant) scented household products is deeply rooted in human psychology, extending beyond mer...

29 Feb

Retail Innovation

The Time-Warping Power of Scent in Retail Environments

February 29, 2024
By Nayef
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In the rapidly evolving landscape of retail marketing, an intriguing study highlights the power of (Crystal) scen...

27 Feb

Sensory Marketing

The Science of Scents: Enhancing Culinary Creations with Aromatic Marketing

February 27, 2024
By Amna
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The integration of scent in marketing strategies has proven to be a game-changer for many industries, especially ...

27 Feb

Marketing Strategies

Elevating Dining Experiences: How Scent Marketing Boosts Restaurant Success

February 27, 2024
By Amna
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In today's competitive restaurant industry, creating a memorable dining experience is crucial for success. Beyond...

26 Feb

Diversity and Inclusion

The Role of Scent in Shaping Women’s Workplace Experience

February 29, 2024
By Zayed
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As we celebrate International Women's Day, it's essential to explore innovative ways to support women in the work...

26 Feb

Women's Well-being

Empowering Women Through Aromatherapy: The Science of Scent and Well-being

February 29, 2024
By Latifah
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In the spirit of International Women's Day, let's explore the empowering role of aromatherapy in enhancing women'...

26 Feb

Culture and Religion

Enhancing Togetherness and Spirituality During Ramadan: The Role of Scent in a Global Perspective

February 27, 2024
By Nayef
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Ramadan, a deeply spiritual and communal time for millions of Muslims worldwide, encompasses fasting, reflection,...

The Transformative Power of Scent in Marketing: Enhancing Customer Experience and Business Value

Personalization and Sustainability: The New Frontiers in Fragrance Marketing

The Future of Scent Marketing: Harnessing Aroma to Enhance Brand Experience

The Emotional Connection: Scent’s Role in Household Products

The Time-Warping Power of Scent in Retail Environments

The Science of Scents: Enhancing Culinary Creations with Aromatic Marketing

Elevating Dining Experiences: How Scent Marketing Boosts Restaurant Success

The Role of Scent in Shaping Women’s Workplace Experience

Empowering Women Through Aromatherapy: The Science of Scent and Well-being

Enhancing Togetherness and Spirituality During Ramadan: The Role of Scent in a Global Perspective

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